Big news, Asheville! One of the Southeast’s favorite sandwich spots, Lenny’s Grill & Subs, is officially opening a brand-new location in West Asheville — and this is exciting.
Known for their authentic Philly cheesesteaks, piled-high cold subs, and that warm, welcoming neighborhood vibe, Lenny’s has been serving smiles (and sandwiches) since 1998, when the first shop opened in Memphis, Tennessee. Since then, they’ve grown to more than 70 locations nationwide, sharing big flavor and even bigger portions with every city they touch.
Their location just south of downtown Asheville, near Biltmore Village, has been a local favorite for years — the go-to spot for quick lunches, business meetups, and comfort food that never misses.
Now, Lenny’s is expanding into West Asheville, 278 Smokey Park Hwy (opening in just a couple of weeks), positioning themselves perfectly on what locals are now calling the “Costco Exit” — a fast-growing hub of new development and foot traffic that’s destined for big success. With Costco, restaurants, and retailers surrounding the area, it’s a prime location for Asheville’s next sandwich stop.
Even better, there’s a party coming up — because October 22, 2025, is Lenny’s Day! 🎉
Celebrate at their 645 Biltmore Ave, Asheville, NC 28803 location with:
🥪 7.5” regular subs for just $2.99 (with any drink purchase)
🎁 Hourly giveaways and a chance to win free subs for a year!
To join the fun, sign up for Lenny’s Rewards or download the Lenny’s App to enter the drawings and unlock exclusive deals.
Welcome (again) to Asheville, Lenny’s Grill & Subs — this new West Asheville spot is ready to make sandwich history!
